Come October 2011, HiTV is debuting a morning show, The Breakfast Show (also referred to as TBS) is a daily infotainment program scheduled to begin airing from October 2011. The show which is aimed primarily at the 16 to 40 age group has multiple segments, from news to entertainment and from lifestyle to health and fitness. It will be on air from 9am to 12 pm Mondays to Fridays. TBS blends national news headlines, interviews with newsmakers, lifestyle features, other light news and entertainment.

TBS anchors' responsibilities would go beyond the bounds of traditional sit-down news anchors. They would interview, report, moderate dialogue and generally tie the show together into a coherent whole. There will be guests/experts who will come in to conduct special segments (such as The Hunt, Cooking made Simple, Work It, and Mentoring Marriage).